Albert Einstein’s Other Theory


Albert Einstein said that doing the same thing over and over again and expecting a different outcome is the true definition of insanity.

Ok, so maybe Einstein wasn’t specifically talking about the industrial world.

But his “other theory,” does apply to business.

Consider This

AND you continue to do it hoping to see a significant rate of return on your investment — not only might it be a bit crazy, it’s just not profitable.

Think about which processes are being used every day in your company for work to flow from start to finish, in the hope of yielding huge profits.  As a key decision-maker in a company, you need to find the workflow process duplications and overall inefficiencies.

If Einstein were a businessman, he probably would have defined another theory of relativity:

Low Profit

Don’t let this equation be the sum of your business’ value!

Einstein’s theory states the underlying reasons for why workflow software is important for any organisation. Many of the core benefits have been previously discussed in the post 10 Benefits of Workflow. So if you’re not already using workflow software and are considering it, then it’s probably the right time to seriously start looking into it.

If you’re interested in more information about our workflow software please visit Web and Flo.

Can business users make their own Workflow/BPM Applications

This is in reference to the following article: 


Can business users make their own workflow applications, well yes they can. My girlfriend’s father who is an accountant with zero programming training created a simple 3 or 4 step BPM application using Kontinuum. I think the key word here is simple. Programmers are more likely to see the problems a little bit differently and their concerns of maintainability, reuse etc would not be at the forefront of the mind of a business user. This would mean that as workflow systems tend towards greater complexity the non-programmer would create a less and less cost effective solution.

As for the first question of Business office workers will never program software well they are already doing so. Not only in excel type applications but also in creating BPM applications.

Another counter argument is that the application is purpose built. Well every language was built with a purpose. Take C and Prolog. Built for different purposes. Are neither of them programming languages? If you submit that they are because ultimately they could achieve all the functionality of the other albeit in an often convoluted way well then couldn’t a BPM system deliver such functionality albeit in a more convoluted way?

As a final though some people have said that 3gl is not programming. OK why? Because it is to easy? Because you don’t have to type? The important part of programming is logic. If you can deliver to a computer that same logic through dragging and dropping something as opposed to typing it out what should it matter. If not then isn’t 2gl not programming either? Should we real programmers go back to binary?